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Privacy Policy


EFFECTIVE DATE: November 1, 2016


We are committed to protecting your privacy. We created this Privacy Policy (“Policy”) to give you confidence as you visit and use the Botana websites, service, application, and related services, which may include a web application, mobile application, or other related services provided by us, whether online or offline (collectively, the “Service”). This Policy covers how we collect, use, store, and share your information when you use our Service. The provisions of our Terms of Use ( apply to this Policy as well. All references to “we”, “us”, “our”, or “Botana” refer to Botana, Inc., a Delaware corporation. All references to “you”, “your”, or “user” refers to the end-user of the Service. Do not hesitate to contact us at grow@botana.ioif you have any questions or want to discuss this Policy.


Required Information You Voluntarily Provide Us.

When you sign up for an account through the Service, you will be required to provide us with various information that is, or may be, considered personally identifiable information, including your email address, state, and username.

We use this information for the purpose of providing you with the core aspects of the Service. The username that you provide on signup can be a pseudonym or it can be your real name. But please note that if you use your real name, then it may be available to others as described in this Policy.

Optional Information You Voluntarily Provide Us.

In addition to the required information that you provide to Botana to create an account, there are various pieces of information you can, or may in the future be able to, choose to provide through the Service.

For example, in order to place an order for a product through the Service, you will need to provide us with your name, physical address, and phone number so we can fulfill your order.

We may also collect and store communications that occur through the Service or outside of the Service between you and Botana, and communications that occur through the Service between you and other users of the Service.

In addition, now or in the future, we may provide functionality that will allow you to choose to provide us with access to additional information such as your photos, videos, geolocation, access to your contacts, and other data inputs related your gardening and cultivation activities. We also may, now or in the future, allow you to provide us with access to additional information and data through integrations with third party goods and services.

The various categories of information in this subsection is, or may be, considered personally identifiable information, and is used for the purpose of providing you with the Service’s expanded functionality, such as providing you with information about relevant products, allowing you to manage your gardening and cultivation activities, communicating with you about the Service, and allowing you to utilize social/sharing aspects of the Service that we may include as part of the Service. While the information described here is not required to use the Service, some aspects of the Service may not be available if you choose not to provide us with such information.

Information Collected Automatically As You Use The Service.

In addition to the information that you provide to use voluntarily, we collect information automatically through the Service, such as how you use and interact with the Service, your IP address, data on activities that you pursue through the Service, and other similar activities.


After you have created an account, we use cookies to remember you as a user of the Service and to streamline the functionality of the Service. These are first party cookies, not third party cookies, meaning that the cookies are only used to track your activity on the Service, and not on third party sites or services. These cookies are created by out third party e-commerce platform and we encourage you to visit their privacy policy to understand their practices related to cookies and personally identifiable information.

Other Anonymous Data We Collect.

When you use and visit the Service, we may also use third-party services, such as Google Analytics, which use cookies to collect generic, anonymous information that does not identify you. We use this information to better understand how users interact with the Service and to improve your user experience while using the Service. To opt out of Google Analytics’ cookies, please visit

Do Not Track Signals.

We do not track you or collect your information across third party websites or online services. Thus, we do not receive Do-Not-Track signals, or other similar signals. To the extent that we do receive any such signals, we will not comply with them as it is not an aspect of the functionality of our Service.


You should know that we fundamentally do not sell or share your personally identifiable information with advertiser. We also do not share your personally identifiable information with other third parties except to the extent that it is in furtherance of the Service, or when you choose to do so (as described below).

Information Shared By You Through The Service.

You may, now or in the future, be able to choose to voluntarily share information collected through the Service to other users, to public forums, to social media channels, through email or other means of communication, and others. In addition, as described above, some aspects of the functionality of the Service will require us to share your personally identifiable information with third parties. For example, when you place an order for a product through the Service we will share your address and phone number with relevant third parties to be able to fulfill your order. In addition, now or in the future, we may choose to add features to the Service that will allow you to share your personally identifiable information (and other data) with other users, third parties, and the public through social networking sites or through the Service.

Aggregated & Anonymous Information Shared With Third Parties.

An additional functionality of the Service is for us to host advertisements by third parties who are not users of the Service so that you can receive offers for relevant goods or services. For this functionality, we may provide the third parties with anonymous and aggregated information about users so that the third party can measure the effectiveness of promoting their goods and services on the Service. However, we do not disclose personally identifiable information to such third parties through the Service, except to the extent that you choose to purchase products or services from such third parties (in which case, they will receive the information that is required to fulfill your order).

Our Personnel And Vendors.

To be able to effectively provide you with the Service, and to improve the functionality of the Service, we may disclose your information to our employees, contractors, agents, vendors, and other similar persons or entities, to the extent that such persons or entities have a need-to-know such information in furtherance of the Service.

Sale of Company or Assets.

In the event that we sell all or substantially all of our company or its assets, including the user information collected through our Service, we may transfer your information, with or without notice, to the acquiring company.

Other Third Parties.

In addition to our practices described above, we may share your information if we have a good-faith belief that such action is necessary to (1) comply with the law (see the section below on “Government Requests”), (2) protect and defend the rights or property of Botana, or (3) prevent an emergency involving danger of death or serious physical injury to any person.


Storage and Retention Of Your Information.

We only store your personally identifiable information for as long as you have an account and we will strive to delete your personally identifiable information when you delete your account or when you delete specific pieces of information from your account through your settings, or as long as necessary to comply with applicable law. However, to continue to provide an effective service, we may store non-personally identifiable information perpetually and may anonymize your personally identifiable information and store that anonymized information perpetually. It is important to note that if you delete the Service from your device without deleting your account or the information in your account through the Service, we may not know that the Service has been deleted and we will continue to store your information as if you were an active user. Additionally, we use third party services to host and store your information and do not control their practices related to storage and retention of your information.


We use reasonable efforts to secure your information and to attempt to prevent the loss, misuse, and alteration of the information that we obtain from you. For example, we provide training on privacy issues to our personnel; we require our personnel and third party vendors to sign confidentiality agreements that extend to your personal information; we review the privacy practices of new products and services that we integrate into our Service; and we restrict access to your personal information to individuals within and outside of Botana who need access to such information to provide the Service. In addition, we use reasonable technical safeguards such as https and ssl encryption, and online secured private access, to secure your personal information. However, loss, misuse, and alteration may occur despite our efforts to protect your information. We are not responsible to our users or to any third party due to any such loss, misuse, or alteration.

  1. 5.     GOVERNMENT REQUESTS       

From time to time, we may receive requests from government agencies to obtain information about our users. In handling such government requests, we greatly value the privacy of your information. While we may be required to turn over user information at times, we will strive to require a search warrant or subpoena, to the extent that we can reasonably demand such warrant or subpoena, before we turn over information about you and we will also strive to notify users when we receive government requests about their data.


Our Service utilizes numerous third party services as part of the functionality of the Service, such as hosting services, analytics providers, and other vendors; and we may share your information with third parties to the extent explained in this Policy. Additionally, we use a third party payment processing service, such that we do not receive any of your sensitive financial information. We have no control over such third parties. Thus, we make no guarantees about, and assume no responsibility for, the information, services, or data/privacy practices of third parties. We encourage you to review the privacy practices of such third parties.


Botana reserves the right to change this Policy from time to time, with or without notice to you. If you continue to use the Service, you consent to the new Policy. Botana will always have the latest Policy posted on the Service.


If you have any questions about this Policy or our Service, please feel free to contact us by email at